Thursday, 29 October 2015

Why is Interactive Digital Display Solutions Effective?



Interactive video wall is an innovative and intelligent display solution, which allows users to engage with the content for information or entertainment purposes or both. This kind of digital display solution is definitely more captivating across various fields like advertising, business information and corporate communication. Interactive solutions provide the scope of better communication with probable customers. 

Clients are quite demanding in the case of the experience and environment of public places like multiplexes or retail stores. It is therefore imperative to create a flawless interactive environment to build a steady clientele. In comparison to printed pictures, the content contained in a Video wall display comprises of animated videos and images along with sound projection. The content of video walls can range from Internet based RSS feed, to live video streaming.
Successful and efficient promotion of company brands or products can be achieved by the use of Video walls. The animated presentations will inevitably attract the viewers. Interactive ground projection is an amusing and distinctive video solution, intended to entertain customers while simultaneously attracting them towards one’s company. Video walls can act as portent sources of advertising by promoting brand names through 3D projection on walls and floors. 
If humanity's technical advancements were being observed by an alien race, there would certainly be confusion. On one hand, we are striving to make things smaller and more efficient, while on the other hand bigger is proving to be better.

Is bigger better? Well when it comes to attracting and interacting with an audience, we certainly think so. Attracting with size is no new concept, you have seen your fair share of giant blow up monsters when driving past car dealerships, and now the world wants its digital version. Interactive Video walls allow us to blow past the size limitations of even the largest multi-touch screens. With the advancements in technology, the space between each display is becoming less and less of an issue (5.5mm from active screen to active screen). So why aren't touch enabled video walls in every lobby, airport, store, restaurant, nightclub, and local dog park? Well… let's explore.

No comments:

Post a Comment