We are living in digital era which has
its own trends and trendsetters. The new trends are connected to technology in
some or other way. Digital OOH is the latest trendsetter that is taking over
market & changing the face of OOH. Look
around and you can spot a multitude of displays used for advertising or sharing
public information. If you still are wondering, where you can locate an outdoor LED display other than your TV
let me help you.
I decided to take a self-awareness
adventure and explore all the places near me to spot an outdoor LED display; you will be surprised to realize how commonly
they are used nowadays. Here are my findings.
The
Mall Near Me-
The outdoor LED displays was quite
cleverly placed in the mall, especially at the entrance and exit. Outdoor LED
displays are usually seen on mall’s glass façade & indoor LED displays are
seen at POP. People walking past the mall could even notice them. Making these
large digital screens the best source of advertisements. People turned their
head to see the colorful display at least once.
My Metro Station- The moment I
got down at my station, there it was a large LED display screen telling me the
schedule of my train. These LED screens have now replaced almost all the
old-fashioned ways of announcements and advertisements in public places.
In
My College-
Well what can I say, when I entered my college all that my eyes could see were
the glimmering lights of the outdoor LED
display screen telling me the name of my favorite band. My college decided
to install an LED screen to make our fest a top-notch event.
There I realized Outdoor LED Screens are here to stay for really long.
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