We
are living in the time of revolution, evolution, and change. Advertising is
changing from conventional to digital, all mediums trying to digitize itself,
newspaper becoming e-newspaper, TV commercials are shifting on YouTube. Out of
Homes is no exception, Digital OOH is becoming DOOH. Airports are one crucial
advertising point where you get attention of cream crowd, people who can make
decisions
Why
beautify advertising at airports with the help of Indoor LED Displays?
The
answer lies in the question. Airports are the gateways that connect us to the world,
the waiting time for each traveller is longer than it will be at bus or train
station. As airports are luxury in country like India, to attract viewers the
advertising has to be unique. How can an LED
display be used indoor? What is its purpose, and who will benefit?
An Indoor LED display at airports can
be used to advertise & inform. Vital piece of information such as flight
scheduled, delayed flights, navigation etc. can be displayed on LED Indoor
display. Advertising at airports are nothing new in fact for high end brands is
prime point. The display screens can easily be used for attracting on-screen an
ad as various content formats such as HD images, videos or animations. Further, LED indoor displays can bring
uniqueness along with vibrancy; LED indoor architectural displays in shape of
oval, curved, sphere, and cylinder can be used.
The
duty free shop today uses an LED display for featuring its products. It is a win-win
situation. The airport earns the revenue, the people buy branded and original
products at a reduced price form these shops and get entertained in the waiting
lounge. For e.g. Xtreme Media has carried out a project for Mumbai
International Airport T2 consisting indoor architectural displays including
concave & oval LED displays at duty free area.
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